Was this lead-in written by a person or a machine? Soon, you won’t be able to tell the difference. AI, machine learning, and robotics are changing the face of marketing and media — from content to targeting. This month we’re tackling how to embrace the machine in marketing and communications.
About The Author
Nancy is a marketing innovator, writer, speaker and machine-embracer across more than three decades. The founder of theONswitch marketing (leading 100+ businesses through transformations), she was formerly a senior executive for major consumer and business brands, including Citibank, MasterCard and Reed Exhibitions. She is the author of several business books, including “Embrace the Machine: 111 Ways AI Will Change Your Marketing Job” with Jim D’Arcangelo.